I feel different about it, compared to her 2000's lead singles.
LOVERBOY was pure c**p.
ITL was a cool song, but lyrically it didn't bring a lot...
TOUCH MY BODY is indeed a very catchy song, but perhaps a little too "campy" for a almost 40 year-old woman.
OBSESSED is actually about SOMETHING, SOMEONE... Mariah's telling about a situation (which we know it's real), the lyrics are clever, humorous, ironic.
The melody is catchy, but not that immediate, so it definately leaves room for the song to grow.
The "why are you so obsessed with me?" part is infectous, like the ""so,so,so,so" adlibs throughout the whole song.
I feel this is a good song for summer, it has a funny vibe which is not so "stupid".
Everybody's entiled to their own opinion, this is mine. I also think it might catch on the general audience as we go on with days, hopefully.